Pardot Freelance Specialist
In today’s Marketing Operations (MOPS) world, the landscape has become more complex and challenging than ever. Businesses are constantly looking…
Blog
Good Fast Cheap
“Good, Fast, Cheap – pick two” is used to illustrate the challenge of optimizing all three qualities at once. These…
Lead Generation and Closing Deals
What are leads without Sales? Seems like if we’re going to talk Lead Gen, we also need to talk about…
How Can Businesses Be More Efficient
Business efficiency is a crucial factor for success in today’s competitive marketplace. By streamlining processes and maximizing resources, companies can…
5 Ways to use AI in Digital Marketing
Artificial Intelligence (AI) has revolutionized various industries, and digital marketing is no exception. AI has provided digital marketers with the…
What is Pardot? Marketing Cloud Account Engagement
Pardot, which is now known as Marketing Cloud Account Engagement, is a marketing automation platform that helps businesses attract, engage,…
Marketing Books – Business Books – Marketing Podcast
Here are a few books I found very insightful over the years. With limited time on my hands to read…
Top Tools to Help Your Digital Marketing Succeed
Whether you’re a startup business looking to grow, or an established company trying to keep up in the digital marketplace,…
How To Do Keyword Research That Drives Traffic To Your Site
Keyword research is an important component of any successful SEO campaign. The trick, however, is figuring out how to do…
Pardot Renamed: Marketing Cloud Account Engagement
Wait what? Salesforce announced today the new name for Pardot. It’s Marketing Cloud Account Engagement. Apparently, all the marketing apps…