MARKETING OPERATIONS + DIGITAL MARKETING

Where Marketing Strategy Meets Technology

Campaigns. Technology. Data. Digital experiences. And all the messy pieces in between.

👋 I’m Mike, a full-stack digital marketer who works across technology, data, campaigns, and the digital experiences that connect them.

Salesforce + Pardot • WordPress • Analytics • AI

Core Focus Areas

The areas where marketing, technology, and data come together.

Marketing Operations

Connecting people, processes, technology, and data to make marketing work better.

Digital Marketing

Campaigns, content, websites, channels, and the customer journey from idea to execution.

Marketing Technology

Salesforce, Pardot, integrations, reporting, and the tools that connect marketing and sales.

The Work Behind the Marketing

Technology, campaigns, data, and digital experiences all working together.

Marketing Systems

Salesforce, Pardot, integrations, lead flow, and the infrastructure behind marketing and sales.

Digital Experiences

Websites, landing pages, forms, content, and campaigns built for the people on the other side of the screen.

Data + Insights

Dashboards, reporting, attribution, and the data that shows what’s working.

Think. Build. Improve.

Marketing, technology, data, and everything in between.

Inside My Lab

Technology changes constantly. Human behavior doesn’t.

This is where I experiment, build, connect things, solve problems, and see what happens when an idea meets reality.

10
Hours
0
Cups of Coffee